2nd Annual Flowtoberfest Better Than the Last!

As a commercial HVAC manufacturers’ rep we encounter a lot of people and companies on a daily, weekly and monthly basis. Some of these people we’re lucky enough to call our customers, others we’re lucky enough to work with closely on a regular basis and are with engineering or architectural firms. Then there are contractors who employ us for certain jobs, as well as, the contractors we sub out for other projects. Regardless of how we’re associated with them, we appreciate all their hard work and business throughout the years. To show our appreciation we created a fun and relaxed event last year to invite all our customers, business associates and contacts to. We called it Flowtoberfest.


BVH staff

The guys from BVH are experienced Flowtoberfest guests by now.


The event generated a lot of buzz and was well received among the guests last year, so it only made sense to keep it going and make it better than the last event. This year marked the 2nd Annual Flowtoberfest. We wanted to stay away from the traditional A/E/C Industry program or networking event where there is a brief social hour followed by a formal dinner and educational presentation. Those events are extremely valuable and fitting for association meetings, but we wanted to provide a different atmosphere, one that was definitely laid-back and in no way salesy.


Brewery staff

Thomas Hooker Brewery’s staff.


Like last year we chose Thomas Hooker Brewery in Bloomfield, CT as our venue. They were great to work with in 2014 and made it even easier for us this year. The staff there is extremely outgoing and highly educated on their product – beer. Not just any beer, by the way, but very delicious, American-made, craft beer.


Thomas Hooker Beer

Delicious, American-made Thomas Hooker beer.


Hooker works closely with several caterers on a regular basis for all their own events. Last year we decided on the Republic Gastro Pub also out of Bloomfield, CT and we were not disappointed. It was a no-brainer to hire them again this year for the event. We switched it up slightly this year and had some of their team come and prepare the food onsite. They arrived with a portable grill and set-up a whole temporary kitchen on the brewery’s patio. Throughout the night they were consistently turning out hot, delicious, fresh food. Some of the definite crowd-pleasing items were their Truffle Parmesan Popcorn, Philly Cheese Steak Eggrolls and Soft Pretzels with a Hooker Beer Cheese Sauce.

Philly Cheese Steak Eggrolls

Might as well be a unicorn- the mythical Philly Cheese Steak Eggrolls everyone raved about!


Bruno Caruso eating

Bruno Caruso of Caruso Electric can’t get enough of the food!


Flowtoberfest started at 4:30 PM and soon the venue was filled with thirsty industry professionals ready to have some fun. Brewery tours were available for all those who wanted. We also had trivia question raffle prize handouts throughout the night. Two of our manufacturers, TAMCO and Air Enterprises donated Polo Golf shirts, so we came up with a few trivia questions and whomever provided the correct answer would get a shirt. The first to arrive and the first to RSVP also received shirts. That provided a fun surprise element to the night.

Brewery tour

Guests were taken on a tour of the brewery.


first guest to arrive

Mike Davis giving a golf shirt to our first guest to arrive, Xiuwen Zhang of Automated Logic of New England.


Our guests had 12 beers on tap to choose from and could have as many unlimited samples as the desired. Many challenged themselves to trying a new beer each round. It provided a great debate as to which was everyone’s favorite among certain Flow Techians. Everyone enjoyed themselves under the disco ball in Hooker’s rear brewery room while listening to some great music.


guests drinking

Guests enjoyed sampling all 12 beers on tap.


Towards the latter part of the night our owner Rich Harper stood up and gave a brief thank you speech for everyone that made it out. Afterwards it was time to start our raffle. Each guest received a raffle ticket along with their name badge. Guests who RSVPed for Flowtoberfest before October 1st received a second raffle ticket- increasing their chances of winning. Keep that in mind for next year 🙂

Amazon gift card winner

Sandra Gleifert was the lucky winner of the $100 Amazon gift card.


raffle winner

Damaris Rodriguez accepting her Max Restaurant Group gift card.


The first prize raffled off was a $100 Amazon gift card which was kindly donated by our facility monitoring manufacturer Aircuity. The lucky recipient of this prize was Sandra Gleifert of Automated Building Systems, Inc. Next was a $250 MAX Restaurant Group gift card provided by Flow Tech. Damaris Rodriguez of Trueflow Testing and Balancing, LLC walked away with that prize. Finally it was time to give away the grand prize – a Microsoft Surface Pro 3 furnished by Heat Pipe Technology, Steril-Aire and Flow Tech. It came with a free year subscription to Microsoft Office, virus protection and a 2-year warranty. Everyone was on pins and needles during this drawing. The first few tickets drawn did not have an owner and the crowd grew restless with anticipation. Finally Anthony Masucci of Enterprise Heating & Plumbing, Inc.’s name was called. He gladly accepted his grand prize.


surface raffle winner

Anthony Masucci of Enterprise Heating and Plumbing.



Laughter filled the air indeed!


Typically the party dies after a raffle, but not at Flowtoberfest. It was as if the raffle rejuvenated everyone! People continued to eat and drink. Laughter filled the venue as everyone continued to relax and truly enjoy themselves. People enjoyed themselves so much that a few late-night stragglers planned an after party at the Republic. As our guests left we made sure to remind them to take their favors- a commemorative Flowtoberfest pint glass stuffed with candy, an ABB pen and ABB duel USB car charger.



Everyone left with a favor.


The 2nd Annual Flowtoberfest was truly an enjoyable event for all that came. We’d like to thank each and everyone of you for coming out and celebrating your business with us. We’d also like to give a special thanks to April Smith of April Alicia Photography for all the wonderful pictures she took. She truly captured the essences of the Flowtoberfest – FUN!



It was definitely a fun night had by all.


Like this post? Share with a friend or fellow Flowtoberfest guest. Don’t forget to follow us on Twitter and connect with us on LinkedIn. For every new connection, new follower, or tweet we recieve about #Flowtoberfest for the month of October we’ll donate $10 to the Susan G. Komen Cause for a Cure. So #TweetForACure!!!!

Stay tuned – a video slideshow featuring all Flowtoberfest pictures will be appearing on our blog at some point in November!



Nichole Petersen

Director of Marketing at Flow Tech, Inc.
Nichole joined Flow Tech in 2013 as Director of Marketing. She leads our marketing communication initiatives including content marketing development, coordinating events and training, maintaining our digital presence and recruiting, as well as, some business development and office support. Nichole resides in Vernon with her husband Brian and son Roman. She enjoys hosting parties, cooking and lounging on the beach.
Nichole Petersen

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